AICHE S1Ep1 Rob Jones – Supered Man

Hello, everyone, and welcome to the aiche a I

curious human enthusiast podcast with none other than Rob Jones,

who if there is a human being that's leaning into his given

gifting of comedy, of just

amazing audacity, of being

funny, of being creative and leveraging AI in the

journey, this is the dude right here. So it's awesome to have

him here in the studios with us. To kick off the new year,

Rob and I finally crossed paths face to face

at this little event we were now about to get into the

third year of called Southbound. So we got a little bit of history

ourselves and went from fanboy following him

on LinkedIn to watching him continue to rise. And

these days, he's moved on from Rev Partners, but not too

far over to Superd, where he's evangelizing

product, which dude, you've been evangelist since birth. I

think you've just chosen what the next thing is. Tell us a little bit about

more yourself before you're. We dive into the

aiche kind of thing. How about that? Yeah,

my. I've. So I was at RevPartners.

Matt Bolian is a guy that was a co founder. He

co founded Soup co founded. He's done both.

I've known him for 31 years. We grew up down the street

from each other. Yeah, I beat him in chess, I beat

him in baseball, I beat him in every ping pong, everything.

And then he went to West Point and London School of Economics. And

did you know he was in the military for seven years in

military intelligence. And I, as somebody, I

graduated one spot ahead of him in our high school class, by the

way. So I don't. This is, this is very far background, but you know,

you are cur. AI curious human

enthusiast. I hope you're enthusiastic about the background.

Anyway, so you're first to this podcast too. So just saying.

Right. Oh, I gotta set a high bar then. Okay, so let me, let me

do about 40 more minutes of backstory. No, we.

I'm just saying you beat Bolly in here just as you have by that much

everywhere else. That's right. I'll skip ahead through all the boring stuff. So

I was. I've done everything, man. I went to school for behavioral

psychology. I was a behavioral therapist at Whitfield, which is

the setting for Time to Kill in Mississippi. I

have four kids. I was. I was doing that. I was a

firefighter for five years. I was a residential account executive and manager

for a telecom in Mississippi. And then I got into SAS

almost by accident as a really kind of like A part time

intern, I think I. Matt challenged me to start

posting videos and doing, you know, he was like, you know how you used to

make those songs and, and parodies? Can you just try a couple of those for

LinkedIn? Matt encouraged you to do that first?

Interesting. The third one I ever made because I

started off with some like Rob Learns Rev Ops or,

or something. The third one I ever made was a full house parody

and it went, I mean, from, by all accounts,

like LinkedIn viral. Yeah. And, and Matt told me that

was my new job. So that's how I got into this and got started.

I since have done sales. I've done. I was an

interim sales manager by the way. Would not trust me to do that again. I

love sales. I understand it's one of the hardest

jobs in the world. I decided

that my translative ability and my communication

skills and the way that I position things were more valuable and the

powers that be agreed. And so they said, we're getting you out

of having to follow a schedule and talk to people and you know,

and log stuff in the CRM and we'll get you into making, you know, content

and doing interviews and making videos and, and you know, writing

a narrative. I think the, the most, the

hardest marketing or product task that I've done so far was

recently and it was rewriting a narrative for the company. So.

Interesting. So you used your gift to turn around and

inspire others to log into their CRM and figure

out what happens next. Right. I just think if you can't

laugh at yourself and some other things, then what are you

doing? So I think humor is an effective tool. And I've

been told I'm. I don't agree some, my kids don't think I'm funny. But if

it helps and it helps, you know, increase awareness and gravity to what we're trying

to do, then I like pointing people in the direction of my

teammates who are all, you know, super competent and capable. Well, I love

that bit of your backstory too about sales management because it provides credibility.

Exactly what you said. You can say, hey, this is hard. I get it.

I've walked in those shoes. I'm here to help. But not just

I'm here to help. I've walked in those shoes. I'm passionate about making

it more fun, more accessible and bringing that

whole world to you, the world of CRM. And maybe we'll sneak in a little

bit about what super does specifically in that world in a little

bit. But in fact, maybe in this first question, which is,

hey, Rob, what does AI, curious human

enthusiasts mean to you? Is it personal? I mean,

I heard the behavioral undergrad that you talked

about, that's really interesting. I'm wondering if that, if that phrase, you

know, what that says to you about you and maybe the world these days.

I love acronyms. I read this as

ache. Like heartache or tummy ache. Breaky.

Yeah, it's just neurons overlapping. So,

yeah, I think if you're not curious, then you're not exposed

and you're living under a rock. I think Nico Lafakis,

who is, he's at Smoke Signals now, he, he,

he is brilliant. I did a, like a, a session with him and

I just like, what is, what is an ll? What is AI like? Tell me

the difference. Just Eli5 explain it to me like I'm 5.

And he said, imagine the smartest person you've ever met,

but 10,000 times smarter and quicker. And that's what we're, that's

what we're dealing with here. Even if it's wrong, even if it hallucinates, the capability

is, is about that. And so if you're not

curious about that type of potential,

then, then I, I just don't know what to say

anymore. I feel like I was literally reading some statistics before

this and 99 of people, according

to, you know, whatever the pollster or the, the website was, have at least

heard of or are aware of AI.

55% of US adults use AI regularly, which means

once a week, 27% use AI frequently, which

is like daily or multiple times daily. So I think the

Wow. You see the investments from big companies like Meta and Google

and everybody else, you know that are doing that. So there is,

there is a, I'd say like the highest of ceilings.

But figuring out how to use it and create

standardized outcomes is the tie into super AI

is amazing for that specific individual user in a lot of

cases. How do you take that and allow for

more productivity, more quicker speed to value

whatever it is, whatever application it is, and be able to standardize those

outcomes across a team. That's what I'm curious about. And

where super leverages AI is being inside

of your CRM and walking along with you in the

journey and leveraging different data sources.

I'm assuming, including AI, GPT, third

party bringing into, is that part of the element as well or is it

all intelligence based on your CRM? And not bringing

anything externally back in in the journey. Super. Currently, I think

we're an outlier here. Does not leverage AI, not in the product.

Oh, interesting. I didn't know super is a. Is the

process layer. So everything is either wrapped in AI or has an AI layer

or powered by AI or whatever. SuperD is the

process layer that the best way I've invented. By the way, I'm gonna test this

on you since it's your first pod. And here we go. Here we go.

Super is the. If you think about process or organizations

or the act of doing things. Yeah, it's. It's very much like the three

branches of government. You have legislative, you have judicial, and you have

executive. AI is unbelievable at

legislating, not making laws, but creating things.

So I need a blog done. I need 10 blogs done. I need a

thousand word document done. I need ideas for marketing copy or whatever.

I need you to build me a sales process based on unbelievable.

AI is also very good at ranking things, which I would

say is judicial. Why is this not good? What's wrong?

Critique this. Make this into a. As close to

a 10 out of 10 blog copy as you can, whatever that is.

Yeah. Is very good at ranking things. AI is not yet very

good at enforcing behavior.

Not, not very good at all. I had a very long conversation with Claude the

other night and it put a bunch of prompts on my calendar

and has yet to follow up with me about any of them. So super functions

as the executive branch. It makes sure that you're doing

what it is that has been set forth and what the expectations are.

That's my last super plug. But you did ask and I think that's a pretty

decent metaphor. I like it. That's, that's well done, man. So

let's, let's shift back to Rob. So what were you made

for? So what do you feel is the given gifting

you bring? I snuck a few of my own opinions in to this big

blue marble here. As a human being, your unique talents,

passion, purpose, wiring you've uncovered personally and

professionally that makes you tick and that you share with the world.

I can answer this in like one of three ways. Which way do you want

one first?

Okay. When I was a child, I had

behavior problems. I went to a psychologist, I

tested off the charts. I was like mensa level iq. So I have,

it's probably shrank a bit over the years with kids and you know, college and

all that. But I, I'm, I'm a, I'm a decently smart Guy.

So that's one of the gifts. I have found that my most effective

application of that is listening. And more

from college and the experience as a behavioral therapist in listening

and getting people to open up. And I can create

bridges of understanding using metaphors and using whatever

translative ability that I have. That's exceptionally

powerful in marketing when you're trying to position to different subsets of

people with different interests, different personalities, different goals, different pains.

So listening and then being able to translate back what I heard and value

and connect that with things. Pretty good at that. The third

way I was going to say is I am a jack of all trades,

master of none. I play. I'm very good at, I am pretty good

at almost anything that I try. I just

am not an expert at anything at all. So

I'm, I'm very well rounded, but I'm not, I'm not going to be like a

global thought leader in, you know, macroeconomics or,

you know, I'm not going to be on Billboard Top 100. You know, nothing like

that. Love it. Well, I'm surprised you didn't throw the creative,

creative aspect, creativity in there because, man, you've got

a ton of it, brother. I think that, I mean, there is

inherent creativity in being able to translate things quickly

to people. The executive branch metaphor was kind of,

I mean, as on the spot as you can get. I thought of that

before this meeting, going through the list of questions and how do I. How do

I explain this? So, so that is. It is creating

understanding from shared bodies of

understanding. Well, and, and if anyone on the,

in the podcast audience hasn't watched one or three hundred

plus of Rob's video, what are you up to now? I saw you throw a

number out. There the other day. I was like, what? I got some more to

watch. It's. It's close to like

300 now. I've done 150 like songs. So like

parody songs that I really enjoy doing. I.

In Q4, we had an initiative to launch this BSTN

network, which is a sales and tech network and we did

60 minutes of original content a week for 12 weeks. So that's, I

don't know, let's just say a thousand videos, something like that. Crazy,

man. Love it. So catch up folks. You're on a little bit behind.

once. So administrivia. Rob,

a word we love to throw around here at the

Aiche. Well, I'll go abbreviation since you like

them, which is basically the life sucking repetitive

tasks that consume us as humans and that

we here believe that AI can serve us in getting rid of

all that stuff so we can focus on those given gifting items that

we were just talking about. So just curious both

personally and professionally, we've already gone a little bit into the super.

What's one specific piece or task of

administravia that you've successfully

handed off to AI and or helped others do so

and what has that freed you up to do more of?

I'm not really sure I have some thoughts on this by the way. Administravia. Love

the word. Wasn't sure it was a real word. It is. So thank you for.

I learn something new every day. I made it up 20,

30 years ago. It's stuck though. It is very good.

I, I was, I was a bit confused but in your prompt you had

like definitions and, and things. So I appreciate that. Life

sucking repetitive non creative tasks that consume human time. So a couple things

here if you care to hear them. One is very

much. I'm a former athlete, also CrossFit coach. We played baseball up

until college. If you, if you don't find a way to enjoy

that part of the process then,

then I don't think you'll be as successful as you could be. The,

the practice and the. That is mundane and repetitive.

Having an appreciation for that I think is healthy. And

so there's a lot of new territory and new things I have to learn with

this role. So I haven't used it to automate much

if any of that out of the way yet because I enjoy

the trenches, I enjoy failing. I enjoy having

to do it so that later I can be not only appreciative of that

but also there's. There's another athletic type of phrase

that's Practice doesn't make perfect. Perfect practice makes perfect. So you

can, you can use it to administer, to get rid of some of the

administrative. If the administrator. If you know that it's going to be

done exactly the way you want every single time. What I use it for currently

is a starting place. So here's an

idea. Here's what I think. Where am I off? I use it almost more as

a, an intellectual partner and

specifically I don't know if you've used Suno. Yeah,

musical talent is not administribia. I just don't have it. So it'd be more

of a. I can sing, I can write really well.

I have a good sense of music. I just can't play the

xylophone or whatever these instruments are. So I use it for

more like creative exploration than currently than for getting rid of

administrative. That's great. And what about in. In a

professional like Suno is professional for

me. Oh, that's true. That's funny. I thought about it that way.

Yeah. I mean over both. That's very true. I like it.

Canva, cap cut, auto caption stuff like that's more common. I

mean something that people will probably take for granted is something that's like Grammarly.

So instead of me having to go pick up a dictionary and remember how to

spell words like administrivia, it autocorrects for me. That's super

time saving being able to

organize things a little bit better. But as far as

I would have to hear some other good examples to see if I needed to

start exploring AI to replace those certain things.

Got it, got it. So this one might be interesting

because it sounds like at least in the product

that you are supporting super, you haven't fully brought AI

in. You're just kind of wrestling it. Right. And helping

people guide people through AI powered

tools. But one of the key phrases that

I gravitated towards early on, years and years ago was

human in the loop, which is part of what really started this whole

AI curious human enthusiast. Like of course there's got to be a human in the

loop. We just can't hand this over to the robots. But we took it up

a notch here at AICHE and came up with human AI

sandwich, which the mantra is be the bread. What do we mean by

that? It's the human starts the entire process, brings in

the creativity and then partners with AI

in the sandwich. Making the meat, the condiments, the creativity,

back and forth, iterative, possibly even multiple different AI sources.

But at the end when you're delivering it, packaging it up, and you mentioned this

a little bit earlier, that human being able to take

all of that, make something of it, that's going to land well

and possibly if it's a business to business transaction

with the needed empathy for that specific human being to deliver that

sandwich, so to speak properly. So we're a human

AI sandwich kind of shop. Where does that land with you and are there things

that you do stop gaps that you've used? What

philosophy do you adhere to when bringing AI into what you do?

Human in the loop is a. Is a good one. I have a lot of

ideas on where in the loop and how much a percentage of the loop the

human should be. It's to me, a lot closer to last mile. So human sandwich

is good. One of the things that agents kind of

I'd say pseudo solve is inspiration, right? Like AI

Claude LLMs, you think of GPT, it requires a prompt, it requires

inspiration, it requires some task. That's what it requires.

So human has to do that. And I think that

like, can I pull every source and

like aggregate research as quick? No, I can't do any of that. To me, that

sourcing thing, I'll go back and answer the question. Sourcing things and research

and finding all of that is one thing that I 100%

hate. I'm not very good at it. So AI does a lot better job of

that. Yeah, yeah, but. But it still needs a human

currently. I mean, some have a really funny story. I think there's

a question about an oops moment with AI coming up.

Not to, not to spoil it for the listeners, but I have a really good

one there as a tease. But it still requires

like that branch of. Of. Of the

judicial branch of like, is this good? Is this exactly

what I had hoped? Are there errors? Or is this

hallucinate? You know, hallucination is a popular word. So

humans are, are judgmental for better or worse and they're editors by

nature. So if you can have inspiration pretty consistently,

you can leverage AI to do kind of the heavy lifting and typing. I mean

AI can type billion words a minute, whatever.

If you can use it to do that. And then you're the purveyor of value

of like is this good? Is what else needs to happen.

That's how I. That's how I currently leverage it. That's how I think people are,

are making more,

not just more use cases from it, but getting more value

out of it. They eliminate the giant time consuming part. They

look at our finished product, format it differently, make some

corrections, some edits, and then it's ready to go.

Love it. So you were seeing the future. You cued this one up

and you can take it one of two or both directions.

So an AI aha. Or three,

a moment when AI surprised you either delightfully or

disastrously. So

everything from Suno is amazing. It's unreal how

quickly that works. Almost all of the music that I've

created with that has delighted me in a very good way,

I would say more professional, even though that is

professionally being able to

actually Vibe coded a website

over the break. So that was unbelievable. You know,

just getting Vercel and GitHub set up and connected. Taking

a prompt that I had for BSCN putting it in and saying, make a website.

You know, it had a couple errors, but eventually, you know, in 20, 20 minutes,

there was a website that had BSTN videos from YouTube as a

playlist and had a bunch of other stuff that was pretty amazing. And then I'll

show one so the, the podcast listeners won't get this. Here is a horrible

one. GPT has like this cartoon and

animate filter now. Yeah. And we were doing that with the kids over the

break and I asked it to just make all of them look a little bit

sillier. There's a picture of my son. Oh my God,

he got hit by the car. It is nightmare fuel. So. So, you

know, it's close, but that was. That was a very unpleasant

experience for the whole family. Yeah. Still haven't slept. Yeah. Yeah.

He looks like. He looks like the woman from Total Recall whenever, you know, she

gets exposed to the mars air. Yeah.

It's crazy. I love it. That's funny. So

certified human being in a world that's getting

noisier with all this omnichannel. I'm going to call

it AI Automation abuse. I like to call it spraying and

praying. But it's S, P R A I N G and

P R A I N G. Right. It was spraying and praying was

bad enough decades ago. Now AI is doing it

all on its own. What's your go to move

in? Communicating both on LinkedIn,

on. In interpersonal relations with

saying, hey, I'm a human versus AI. And do you see

that as a trend? Yeah, you're right.

Spraying and praying is good. Spraying and praying is what it looks like.

That. Yeah, it's. That is becoming more ubiquitous.

The seeking to. It's my

water notification. New Year, New Me.

Yeah. Seeking to. To create value without

reciprocity first. So. So a lot of the. I mean in the world that we

live in, there's. Everything is more. Feels more transactional. It

can feel more predatory. Hey, saw this post. Here's an offer that we have or

here's a plate. People that. That are in the

B2B world know there is some agenda behind that.

So the way I've gotten away from this and I hope to get back to

it, the way that I choose to be unmistakably human,

one is. Not. Letting

a conversation virtually because I'm a remote worker end after a

comment. Right. It feels like shouting into the void. So

continuing conversations as much as possible whenever they're relevant.

Also not being afraid to tell stories and

show failure. The one thing about AI Being the smartest

entity, being what system ever created is that there's this

air of perfectionism, which is actually dipping people's trust a bit

lower with the photos and things that are created now.

There is a very real, too good to be true type of vibe with

AI, which is insane because we have some pretty amazing video

editors here that make things without AI, just

them using animation tools that are real and people.

There have been a couple comments like, oh, that's not very good. It was AI.

It wasn't AI. That was so. So being able to

show like some cracks in your armor or failure or being able.

Being willing and able to share struggle creates camaraderie.

And that's very human. I also think that

the thing that I had gotten away from is gifting content. So I

used to still, we did this a lot for inbound. We did it after

Inbound and then we had Q4 and all that. Giving something

away, making something and giving it to somebody with again, no

expectation of return or reciprocity. It, to me is very human

because it feels like there's a what's the catch? And the catch is

I just legitimately think that the purple collar guy who I met

at Southbound, I'm going back to for a third year, you deserve your own

anthem and I made this Suno song. It doesn't cost you a dime. I

don't need you to share it necessarily on public. You know, that type of thing

I think is as close as I've gotten to, you know, being able to

showcase that well. And. And you nailed one of mine for you

is you are. And you've even proven it right here in this

podcast. You're so humble and transparent and

willing to share that so openly that

you've been through some rough patches. It you look like you're just the

happiest damn guy on the planet and have never even run into

a bus, brother. And the more that you share transparently

so openly, Even in your LinkedIn posts, you always share that level

of humanness that so many of us, even way before

I, were so prone to try to be the Facebook

family and have everything be perfect. And I'm grateful for that about

you because you really. You're a thought leader out there. A lot of people

like follow, watch and look up to you, brother, myself included.

So please, please stay true to that as you don't even need me to say

that. You always do. I appreciate it. You're. You're one of two people

I would consider to be not. Not just a thought

Leader, but a thinking of others leader. Pete Vomicil. I don't know if you've crossed

paths with him. He. He's Mr. Open to help bright spot in people's

feeds. Having that type of approach and perspective, especially

in a increasingly disconnected and remote world, I think is

really important. And so if you can, if you can be a thought leader by

thinking of others, then I think that's just another,

another thing that would make me want to connect with you as a human. I've

also said you don't have to be a top mind to be top of mind.

So sharing that I posted about this yesterday. It's like I just had

two weeks off for the holidays and realized how much I take this job for

granted. In the fire service, it was 24 hour shifts, 48 off.

Do it again. There were no holidays. Like you got lucky if your

day, you know, got skipped. So, so that's,

to me, that's not. It's more like outward

radical candor towards the public than it is transparency. I don't have

anything necessarily that I can brag too much about

or that I'm too afflicted with. You know, I've got family

and health and got a job and, you know, all of that. So

if it comes off as being helpful and transparent

and leading with thought, then I, I'm shocked. And I appreciate it.

It certainly does. You can't help it. It's just who you are and

grateful for your feedback, man. You have no idea how much that means to be,

to even be in your top 30, let alone three.

Top two, baby. I love you, man. Back at

you, by the way. And so we land with this. We gotta land

on the future, right? Which to me, the future's like next

Wednesday. Everything's moving so quickly.

But we gotta work our AI letters in. So it's a future so

bright. V R A I G H D, right? Question mark? Is it

right? So in three to five years, again, I've shown

my cards. I'm an AI curious human enthusiast.

I believe that humans will continue to win the day. And a lot of these

folks that are being let go and replaced 100% by AI,

that's going to come full circle because humans are going to crave even more

humans. But for you, like in three to five years, how do

you envision AI and human beings coexisting at work,

at home, locally, globally? What do you think that might look like?

Yeah, BSDN's New Year's episode featured a character called

Sastradamus that Prognosticated

a bunch of stuff. I bought the T shirt. I don't know if you saw

my comments on that. I love it. Yeah, it is. That was

a fun one to do. I. I mean

your guess is as good as mine is is my real answer. But if you

wanted me to predict it, I almost think there's one of two options. One is.

It. It feels more likely. Just like with the Internet and everything else.

That was a huge trend and people dumped a lot of money into it. It

will take off and then it'll die down and then people will fix it and

we'll figure out ways to utilize AI in

very philanthropic, meaningful, human centered

ways. Unless we want to become Skynet and Terminator

franchise. The other

way I think is that.

Sounds insane. It's not that AI would do anything

weird or take over or blow up the world or doomsday scenario,

but there are some very real and scary. Just like with any

social media or phone or dopamine use, there's some real scary like

neuroscience data about the usage of AI.

Where do you learn how to learn if you just have something that

does it for you? Right. So a species not in two years or

three years, but in 10 to 15 years that never learned how to

struggle, never learned how to learn, never learned how to write. People are forgetting how

to write cursive now and that's. It's a

slower death, if you will. Yeah. As like my second option. But

if it becoming too reliant on anything, I

don't think is. Is great. Right. Unless it's, you know, like your wife, family,

whatever. But being too reliant on something that is the ultimate

dopamine. Hit it. It's

all. It would almost be like an epidemic of AI as a drug. Like

destroying the human's ability to think creatively and be inspired and

have insights of their own. So I don't know when or if

that'll happen. Hopefully not. But I think shying away

from the usage of AI and contributing to.

There are so many good use cases with medical breakthroughs and being

able to diagnose faster and be able to triage and all

sorts of stuff like that, that's where AI and humans would

be symbiotic in their

relationship, like mutually beneficial one where

we rely too much on thinking for us or doing all

the work for us or making decisions for us. That to me

is scarier, probably less likely as an outcome.

But you know, I'm not Sastradamus, so. You might be, you might

be. Well and for me I mean, again, all transparency,

even pre AI ish. At least the

boom. I can. Can't read a fricking map or know where the

hell I'm going without my gps. It scared the crap out of

me. My. My car GPS goes out because it's connected my

iPhone. I'm like, I don't. I live in a neighborhood. I don't know how to

get to my daughter's softball game or what, Right. I'm

like, we weren't. Paper map. Those still exist. I mean, they still do.

I saw a Rand McNally atlas, and I had to stop and think about that

for a minute. It had been decades since I had seen an atlas.

Yeah, I remember the days of printing off 10 pages of mapquests to go to

the beach and. And just following them. Yeah,

right? That's hilarious. Well, Rob, it's been an absolute

pleasure. I can't wait to see you. Quick commercial to the

crowd at southbound, was it 16th of

April. I'm doing that off the top of. The head day after

tax day. Great reason to celebrate. There you go. All the.

All the crazy money you got back from the government. Come spend it

with Rob and I. It'll be a super time,

guaranteed. I see what you did there. Hey, hey,

Rob. Any final parting shots from my. My

favorite man of parody parting shots?

I would say there is no

substitute for intentionality. So whatever you're going to do, be

intentional about it. If you're going to go all into AI and struggle and fail

and learn and experiment and do whatever, then be intentional about it.

There's one thing. This is the kind of messaging positioning I'm trying

to figure out now, which is you just mentioned

maps and being able to lean on and leverage things that now have just become

ingrained in part of your. You're not even like, daily habit, your

existence. Like, if you don't have your phone and gps, that's a problem.

So it would be almost like a challenge to try doing one

thing like analog manually. Is that the right

word? Maybe once a week. Just like even cooking

for me, right? Like, we got a little egg bite maker and I was

gonna just, you know, hey, do you beat. How do you do this? I read

the instructions. I actually set it up myself and

cooked four of the best little egg bites I've ever had. So that was

a win today. It lets me know I'm still human and not just being run

by AI, which is. I think

that's the scary part right now. A lot of stuff is powered by

AI, like apps and tools and whatever. When we become that way

is the real worry. And so we

end up on the deck of the good ship Wally, fat and unhappy

and little floating carts. Of all the movies to, like,

possibly be true, Wally is not one I thought would

be it. But, I mean, we're. We're a couple years out, maybe. I hope

so. At least. 13. Let's go. Awesome

brother Rob. Well, thanks again for joining us here on the podcast, and we'll see

you soon in the atl, my friend. All right, Eric. Thank you, man.

Welcome. Until next time.

And be the bread.